Scottsdale str investing

FROM SOMEONE WHO HAS ACTUALLY DONE IT.

Nashville short term rental interior design by Desert Design House

Most agents will show you the listing. I'll show you the pro forma, the zoning, and what it takes to make the numbers work.

Years in the Arizona STR market. 100+ units under management in Tulum. An interior design brand built specifically for investment properties. This is a different kind of real estate conversation.

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100+ AIRBNBS FURNISHED

100+ UNITS UNDER MANAGEMENT IN TULUM

2- COUNTRIES OPERATED IN

2015- LICENSED ARIZONA REALTOR

THE STR PERFORMANCE GAP

Most buyers find a property they love, run some numbers on AirDNA, and assume it'll cash flow. Then reality hits:

The HOA bans short-term rentals and nobody told them before close. The property sits vacant 40% of the year because it was never positioned correctly. The management company takes 25% and still doesn't optimize the listing. The design is generic and the photos look like every other rental on the block.

These aren't bad luck. They're preventable.

The difference between a Scottsdale STR that performs and one that doesn't comes down to three things: the right property, the right setup, and the right operator. I help investors get all three right before they buy — not after.

Rachel Hugenschmidt, Scottsdale real estate agent and STR investment specialist, Desert Design House — THE DIFFERENCE

**STR MARKET KNOWLEDGE** I spent years in the Arizona STR market — helping scale a large property management company, furnishing 100+ Airbnbs across the Phoenix metro, learning which neighborhoods perform and which ones look good on paper and disappoint in practice.
**LIVE OPERATOR PERSPECTIVE** I currently manage 100+ short-term rental units in Tulum, Mexico. When we talk pro formas, I'm pulling from real occupancy data, real ADR, and real operational experience — not estimates from a third-party tool.
**STR ZONING GUIDANCE** Arizona is STR-friendly at the state level, but HOAs can override everything. Before you fall in love with a property, I'll tell you exactly what the rules are and whether the numbers still work.
**DESIGN + SETUP** Every investor I work with gets access to Desert Design House — my interior design brand built specifically for STR properties. Design is a revenue strategy. The right furnishing, photography, and listing setup moves your occupancy and ADR. I've seen it happen repeatedly.
**CROSS-BORDER PERSPECTIVE** I'm the only Arizona agent operating in Tulum. If you're building a portfolio that spans both markets, I can handle both sides of that transaction.

THIS IS FOR YOU IF…

You're looking at Scottsdale as an STR investment and want real numbers, not marketing estimates

You want an agent who understands HOA restrictions, zoning, and what actually drives STR revenue

You want the property set up to perform from day one — not six months of trial and error after close

You're building a real estate portfolio and want a partner who thinks like an investor
You're interested in both the US and Mexico markets and want one person who speaks to both

THE PROCESS

Step 1: STR STRATEGY CALL 30 minutes to understand your budget, goals, and timeline. I'll tell you which neighborhoods make sense for STR, what to expect at your price point, and what realistic ROI looks like.

Step 2: CURATED SEARCH I don't send you a Zillow feed. I filter for STR-viable properties — right zoning, right HOA rules, right layout for guest experience — and bring you a shortlist worth your time.

Step 3: PRE OFFER ROI ANALYSIS Before you make an offer on anything, we run the numbers together. Occupancy projections, ADR benchmarks, management costs, net yield. You know what you're buying before you're committed.

Step 4: DESIGN + SETUP After close, Desert Design House handles full furnishing, photography, and optional listing setup — so your property is revenue-ready from day one.